ASP News

Stay informed with our news, tips and resources designed to help you be successful in your mission.

Corporate Philanthropy

How to Measure the Impact of Your Company’s Philanthropy

For your corporate philanthropy programs to be successful, you have to measure their impact effectively. Learn five steps to take to track the right data.

Corporate Philanthropy: The Secret to Maximizing Your Impact

Your company can realize the full potential of its brand through corporate philanthropy. Discover the good you can do for the world with our complete guide.

Join us for this upcoming panel!

We’re excited to invite you to join Emily Croak and our friends at Nexus Marketing for a panel discussion, “Status Check: Evaluating and Addressing Fundraising Team Needs in Q4”. October 25, 2023 at 3:00 PM ET Register here!

Are you ready for Q4?

We don’t need to tell you that the last quarter of the year is a busy time for nonprofits and for-profits alike! Get our tips for finishing strong in 2023 and beginning 2024 with optimism and confidence.

What’s your conversation starter?

Nonprofit fundraising is all about relationships. If you struggle with what to say or how to approach the important people in your life, we’ve got some tips.

Tired of sweating through your shirt?

Public speaking and presentation skills are important for every nonprofit and for-profit leader to have. This article provides some tips and perspectives to help even the most hesitant presenters shine in front of a group.

Culture eats strategy for breakfast

It’s always a good time to stop and take stock of your nonprofit’s culture and reputation. Afterall, they’re what keep your employees engaged and clients coming back. Do you know how your mission is perceived in your community?

Recruiting your best nonprofit board

The best way to develop a high-impact nonprofit board is to recruit members based on organizational needs and expectations. Sharing your organization’s mission in the right light gives potential board members a clear picture of their future role on your team and ensures they can serve.

Apply the 4 principles of Open Space to your work

Nonprofit leaders and business leaders can benefit from applying the four key principles of Open Space when they conduct meetings. Read on for tips to maximize the time you spend with your team.

10 Corporate Philanthropy Examples to Guide Your Program

Reviewing effective corporate philanthropy examples can help you generate more ideas for your program. Check out these ten inspiring, motivational examples!

The Business Case for Corporate Volunteering: 6 Benefits

Have you recently considered launching or revamping your business's corporate social responsibility (CSR) program? With 71% of surveyed employees saying it's important that their company's culture supports giving and volunteering, it's in your best interest to offer a...

How to Leverage Matching Gifts in Capital Campaigns

Raise more in any capital campaign fundraiser with effective matching gift strategies. Follow these steps to make the most of this underutilized funding source.