Stay informed with our news, tips and resources designed to help you be successful in your mission.

Individual donors are still the ones
Individual donors are still the ones

Even during the most challenging years, individual donors are still the most reliable and generous of givers to nonprofit missions. As a matter of fact, Giving USA 2021 tells us that overall giving hit a record $471.44 billion in 2020, led by individuals who gave $324 billion or 69%, and increase of more than 2% over 2019.

read more
Join us for a free Giving USA 2021 briefing
Join us for a free Giving USA 2021 briefing

DATE: Wednesday, June 16, 2021TIME: 11:45am-1:15pm EDTGiving USA has long been the authority on charitable giving trends. This year, we are proud to partner with Clark Shaefer Hackett to present Giving USA 2021. Melissa S. Brown, President of Melissa S. Brown &...

read more
Every. Single. Day.
Every. Single. Day.

ASP is a woman-owned, women-led business and we’re proud to celebrate the phenomenal clients, colleagues, friends, partners, mothers, aunts, sisters and daughters in our lives.

read more
4 Tips for Using Direct Mail in a Capital Campaign
4 Tips for Using Direct Mail in a Capital Campaign

Even in a digital age, direct mail still forms the backbone of nonprofit fundraising. There’s nothing quite like putting a tangible item in a potential donor’s hands, reminding them of your organization and the importance of your cause.  Plus, not only is direct mail...

read more
How Nonprofits Can Connect With Supporters From Home
How Nonprofits Can Connect With Supporters From Home

At the start of the COVID-19 pandemic, everyone scrambled to support organizations on the frontline. Many other missions took a step back, and now some are struggling to simply keep their doors open, let alone thrive under the current circumstances. If this situation...

read more