Top Ten Examples of Nonprofit Strategic Plans
While your strategic plan should be individualized to your nonprofit, it can be helpful to draw inspiration from other organizations to guide your approach. See what’s possible for your nonprofit by exploring this list of the top nonprofit strategic plans.
1. Boys and Girls Club of America
The Boys and Girls Club of America is dedicated to creating brighter futures for young people across the country. As a national organization with an ambitious mission, it was essential for the Boys and Girls Club of America to craft a comprehensive strategic plan that unites their Club partners and families around their vision for the future.
In their strategic plan titled “Great Futures 2025,” the Boys and Girls Club outlines four strategic priorities that will help them cultivate young leaders:
- Increase program quality
- Strengthen organizations
- Advocate for youth development
- Reach more youth
To reach these goals, this nonprofit has outlined specific initiatives they’ll lead, such as improving program effectiveness through establishing quality standards, increasing government funding for youth development and building strong partnerships with schools. This level of specificity gives the Boys and Girls Club a clear framework to achieve their goals over the next few years.
2. Legal Aid Foundation of Los Angeles
The Legal Aid Foundation of Los Angeles seeks to achieve equal justice for impoverished individuals in the greater Los Angeles area. To bring this mission to fruition, the Legal Aid Foundation created a dynamic strategic framework that addresses the specific actions they’ll take over the course of five years.
The Legal Aid Foundation lays out the following seven strategic priorities:
- Legal services
- Staff development
- Pro bono
- Financial & fund development
Not only does this organization detail what these priorities are, but they also identify the staff leads, the specific goals and the metrics that will be used to measure success for each priority. Plus, the Legal Aid Foundation explains how each strategic priority connects back to their cause and founding principles, helping to ground their plan in their mission.
3. Ronald McDonald House Charities of Northwest Ohio
The Ronald McDonald House Charities of Northwest Ohio aims to enrich the lives of sick children and their families through providing housing, resources, educational programs and more. This charity created a strategic plan for 2022-2025 to become a leader in access to healthcare for children.
Their plan is organized around strategic initiatives like building capacity to support the programmatic needs of the community and identifying and implementing opportunities to enhance quality healthcare access. With these guiding priorities in place, the Ronald McDonald House Charities of Northwest Ohio can effectively rally their team around their goals and put their dreams into action.
4. Goodwill Industries of Northwest Ohio
Goodwill Industries of Northwest Ohio is devoted to eliminating barriers to work and providing opportunities for people to reach their full potential. Guided by their philosophy of the “power of work,” Goodwill needed a strategic plan to help community members live independently, earn a fair living wage and meet their personal goals.
Their 2022-2024 strategic plan begins by outlining their vision and values, including integrity, passion and respect. Next, the plan identifies specific objectives to transform lives in their community, organized into categories like financial sustainability and community. This guide is a great reference point for their staff and ensures everyone is on the same page.
5. Metroparks Toledo
Metroparks Toledo is a park district that is committed to conserving the region’s resources through the management of natural parks and open spaces. As explained in the introduction of their strategic plan, Metroparks hopes to not only improve outdoor spaces for the enjoyment of the public, but also cultivate high performance and satisfaction among park employees.
In their strategic plan, Metroparks kicks off with an overview of who they are, their mission and vision for the future. Then, they break down the following strategic priorities:
- Maintenance of core services
- Organizational health
- Diversity, equity and inclusion
- Becoming the leader in natural resource conservation
- Engagement in our story
- Strategic community partnerships
- Sustainability of funding
Following the Aly Sterling Philanthropy strategic planning model, Metroparks outlines a plan of action for each of these priorities, including key objectives and key performance indicators to measure their progress. This helps Metroparks’ community members and employees understand the actions this organization will take to advance their mission.
6. Alzheimer’s Association
The Alzheimer’s Association seeks to end Alzheimer’s and other forms of dementia through conducting global research, driving risk reduction and early detection and improving access to quality care. This organization released a 2023-2025 strategic plan to accelerate their mission and change the trajectory of Alzheimer’s for millions of people.
The Alzheimer’s Association builds a strong case for support in their strategic plan by identifying relevant statistics, like the rising costs of Alzheimer’s in the nation which is projected to be more than $1.1 trillion in 2050. After explaining that there’s no time like the present for accelerated progress, they then cover their strategic priorities, including advancing public policy, increasing revenue and boosting awareness.
To establish a clear framework for their projected progress, the Alzheimer’s Association outlines strategic, measurable objectives. For instance, they explain that they’ll accelerate research by providing more funding opportunities, aiming to invest $110 million by the end of 2025. This specificity will provide their entire team with the clarity necessary to complete their responsibilities and contribute to the Alzheimer’s Association’s success.
7. Bryan Area Foundation
The Bryan Area Foundation is a community foundation that strives to improve the lives of individuals living in Williams County, Ohio. One of their central projects is providing millions of dollars to worthy community projects and scholarships, and to continue this charitable giving (along with over initiatives), the Bryan Area Foundation needed a strategic plan that outlined how to make this possible.
In their 2021 to 2023 strategic plan, the Bryan Center Foundation identifies a number of new projects for this organization to complete, including a revitalization of downtown Bryan to grow the number and quality of businesses. Since launching this plan, the Bryan Center Foundation has already created a Community Impact Project and Forgivable Loan Program, supporting their commitment to “Building for the future.”
8. DeKalb County Community Foundation
The DeKalb County Community Foundation’s mission is to benefit organizations and communities throughout DeKalb County, Illinois. In their strategic plan for 2022-2024, this foundation hopes to create change by addressing the following four key areas: Endowments and Donor Services, Stewardship, Grantmaking and Community Initiatives.
DeKalb County Community Foundation’s goals and objectives are precise, with measurable objectives like realizing a minimum 3% financial donations increase in annual contributions to Community Impact Funds. Specific, measurable goals give this foundation the direction they need to maximize their success and foster accountability across their team.
9. World Wildlife Fund of Colombia
The World Wildlife Fund (WWF) of Colombia aims to set Colombia on a path to sustainable, low carbon and resilient development. WWF created a strategic plan for 2020-2025 to address their ambitious goals to make the country a better place for people and wildlife.
The organization’s strategic plan is centered around three main priorities:
- Mainstreaming biodiversity, conservation, and climate change planning into territorial development plans
- Promoting inclusive and equitable social, political and institutional governance
- Advocating for responsible consumption, markets and financial institutions
WWF not only addresses Colombia’s strategies and goals in their strategic plan document, but also global targets to improve people and animals’ lives worldwide. This helps to connect WWF Colombia to the core principles and mission that define WWF as a whole.
10. Big Brothers Big Sisters of Central Mass & Metrowest
Big Brothers Big Sisters of Central Mass & Metrowest (BBBSCM) was established to create professionally supported mentoring relationships and build brighter futures for today’s youth. In their strategic plan for 2020-2023, BBBSCM details their mission, vision, values and beliefs, making this a great resource for supporters getting to know their organization as well as for staff and volunteers to reference in their work.
Then, this organization goes over their top four priorities and associated objectives with each, such as increasing sustainable funding by identifying 5-10 new major donor prospects, with the goal of adding 3-5 major donors per year. BBBSCM also identifies their strengths, challenges, threats and opportunities and tailors their strategic plan to these elements.
As a result, BBBSCM demonstrates in their strategic plan document that they’re committed to seeing their mission through and will take the necessary steps to create their vision for the future.